The Principles of C.R.A.P. 2019: Contrast


Students will be able to demonstrate an understanding of the principles of design by designing a flyer explaining what each principle means and visually demonstrating what each principle looks like, so they can better understand and recognize what each principle looks like when it is used effectively.


Topics Discussed:

  • InDesign Page Layout
  • Horizontal Width
  • Vertical Width
  • Margins and Columns
  • Principles of Design (Contrast)


  1. Open the “C.R.A.P. Principles” InDesign document we created last week.
  2. Today we will focus on the principle of Contrast (making things different to attract a reader’s attention). Create a new text box and write at least one complete sentence in your own words about what Contrast means (as it pertains to design), then use images (or text) to demonstrate what Contrast looks like.
  3. Your page should be full with all four principles! We’ll turn this document in to the Google Classroom page tomorrow!
  4. Remember the Principles of Design (C.R.A.P.): Contrast, Repetition, Alignment, and Proximity, and let them guide all your decisions as you build this page! Remember to create a strong focal point, and a strong eyeflow using the principles!
  5. Save this assignment as “Your Name – CRAP Principles”. You may turn this assignment in as soon as you have all four principles, neatly arranged on the page according to the Principles of C.R.A.P.
  6. Hand in this assignment to the Assignment Post titled “Check for Understanding – Principles of C.R.A.P.” in your Google Classroom page by end of day tomorrow.

Assigned: September 9th, 2019
Teacher Pacing Due Date: September 10th, 2019