Objective:

Students will demonstrate an understanding of the principles of design by re-designing a real-world banner advertisement, so they can gain experience with applying the principles in an authentic scenario.

Links:

• El Torito Banner Instructions
• El Torito Ad Rubric
• Logo.pdf – High Resolution Graphic
• Logo.gif – Low Resolution Graphic

Topics Discussed:

• InDesign Page Layout
• Horizontal Width
• Vertical Width
• Document Grid
• Snap to Grid
• Margins and Columns
• Principles of Design (Contrast, Repetition, Alignment and Proximity)

Assignment:

1. Open “El Torito Banner Instructions” for the assignment instructions.
2. See the document entitled “El Torito Ad Rubric” for the exact criteria under which this assignment will be graded. Make sure you have all the elements in the “4” column to ensure you get the highest grade possible!
3. Remember the Principles of Design (C.R.A.P.): Contrast, Repetition, Alignment, and Proximity, and let them guide all your decisions as you build this banner! Remember to create a strong focal point, and a strong eyeflow using all of the principles! Think about what combination of words (information mcnuggets) and images would get your attention and get you to buy meat and seafood at this store!
4. When you are satisfied that your page layout meets all the assignment requirements, save it with your name in the filename.
5. NEW PROCEDURE ALERT! Export the file as a High Quality Print format .PDF (File -> Adobe PDF Presets -> High Quality Print) and save the resulting .PDF file to the “El Torito Banner Project 2022” assignment in Google Classroom by the end of the day on Friday, September 30th. Note: If you do this correctly, you do not need to turn in the .indd file or your images!
6. On Monday the 3rd, we will do an online reflection writing activity in our Google Classroom that will ask how you used the Principles of Design in this assignment, so make sure you remember your C.R.A.P. (Contrast, Repetition, Alignment and Proximity)!

Assigned: September 26th, 2022
Teacher Pacing Due Date: September 30th, 2022

Objective: 

Students will be able to demonstrate an understanding of the principles of design by designing a flyer explaining what each principle means and visually demonstrating what each principle looks like, so they can better understand and recognize what each principle looks like when it is used effectively.

Links:

• 2 – README – Proximity Chapter
• Design Principles Presentation – Proximity
• Google Classroom

Topics Discussed:

• InDesign Page Layout
• Horizontal Width
• Vertical Width
• Margins and Columns
• Principles of Design (Proximity)

Assignment:

1. Create a new one-page 8.5″ x 11″ (Letter Size) document in InDesign with all the default settings.
2. Use Images, Text and the Principles of Design (C.R.A.P.) that we will be studying over the next few days to design a page that lists all four principles, explains what each principle means, and visually demonstrates what each principle looks like.
3. Today we will focus on the principle of Proximity – grouping related items together into “Information McNuggets”. Read through the Design Principles Presentation on Proximity to see what Proximity means and looks like, and create your own images and text on your InDesign document to demonstrate your own idea of what this principle looks like.
4. Leave room on your page for the other three principles! We’ll be doing two today and one tomorrow!
5. Remember the Principles of Design (C.R.A.P.): Contrast, Repetition, Alignment, and Proximity, and let them guide all your decisions as you build this page! Remember to create a strong focal point, and a strong eyeflow using the principles!
6. Save this assignment as “Your Name – CRAP Principles”. We will continue to work with this document into next week.
7. We will hand in this assignment to the Assignment Post titled “Check for Understanding – Principles of C.R.A.P.” in your Google Classroom page this Tuesday.

Assigned: September 15th, 2022
Teacher Pacing Due Date: September 16th, 2022