Tag Archives: Fall 2017

Searching for Type 2017

Today we will begin exploring typography, which is the art of arranging type to make language visible. To fully understand typography, we will explore many different aspects of type, including the history of typography and how it has evolved throughout different time periods and developed in the digital age.
In today’s assignment we will discover and investigate four of the major categories of type


Objective:

  • I can identify and explain the four major categories of typefaces.
  • I can define Typography as a technique for communication and as an art form.
  • I can define Typeface and Font and recognize the difference between the two.
  • I can identify the categories of fonts and how they are best used.

Vocabulary Words:

  • Type
  • Typeface
  • Font
  • Serif
  • Sans Serif
  • Script
  • Ornamental/Decorative/Display
  • Typography
  • Typeface versus Font
  • Digital Typography
  • Font Foundries
  • Free vs. Paid Fonts
  • Online Typeface Resources
Links:
 
Paratype – Typeface Classification
https://www.paratype.com/help/class/
Fonts.com – Type Classifications
Dafont.com – Free Fonts
https://www.dafont.com/
Topics Discussed:
  • Serif Fonts
  • Sans Serif Fonts
  • Script Fonts
  • Ornamental/Decorative/Display Fonts
  • Online Typeface Resources

Assignment:

  1. Using the web addresses above, find the definitions for each of the following:
    serif type
    sans serif type
    script type
    ornamental/display type
  2. Use InDesign to create a document that introduces and explains each of the above items.
  3. Use a default 8.5″ x 11″ Letter size page.
  4. Include a large headline for each category, and a one sentence explanation of the definition.
  5. Include a sample image to show me what each of the four type categories looks like.
  6. Try to put all of the four on one page!
  7. When you are finished, hand in your completed InDesign document and all the sample images you used to the Google Classroom page for this assignment.

Example:

Searching For Type Example

sftexample

Assigned: September 18th, 2017
Teacher Pacing Due Date: September 20th, 2017

El Torito Banner Project 2017

Objective:

Students will demonstrate an understanding of the principles of design by re-designing a real-world banner advertisement.

Links:
Topics Discussed:
  • InDesign Page Layout
  • Horizontal Width
  • Vertical Width
  • Document Grid
  • Snap to Grid
  • Margins and Columns
  • Principles of Design (Contrast, Repetition, Alignment and Proximity)

Assignment:

  1. Open “El Torito Banner Instructions” for the assignment instructions.
  2. See the document entitled “El Torito Ad Rubric” for the exact criteria under which this assignment will be graded. Make sure you have all the elements in the “4” column to ensure you get the highest grade possible!
  3. Remember the Principles of Design (C.R.A.P.): Contrast, Repetition, Alignment, and Proximity, and let them guide all your decisions as you build this banner! Remember to create a strong focal point, and a strong eyeflow using all of the principles! Think about what combination of words and images would get your attention and get you to buy meat and seafood at this store!
  4. When you are satisfied that your page layout meets all the assignment requirements, save it with your name in the filename.
  5. Add the .indd file and any pictures that you included to the “El Torito Banner Project 2017” assignment in Google Classroom.
  6. On Monday, we will do an online reflection writing activity in our Google Classroom that will ask how you used the Principles of Design in this assignment, so make sure you remember your C.R.A.P. (Contrast, Repetition, Alignment and Proximity)!
Assigned: September 12th, 2017
Teacher Pacing Due Date: September 15th, 2017