Objective: I can produce five sketches of possible logos for our client based on research I have gathered from online resources and client feedback.

Web Links:

Presentation: The Logo Design Process of Top Graphic Designers
(The Eight Step Logo Design Process)

Presentation: Native American Code Writers Program

Google Search: “Native American Code Writers”

Google Image Search: “Native American Organization Logos”

Google Image Search: “Computer Science Logos”

Topics Discussed:

• Eight Step Logo Design Process
  • Step 4 – Sketching/Conceptualizing
  • Step 5 – Reflection

Assignment:

Step 4 – Sketching/Conceptualizing

Once your research has been completed, you should begin developing logo concept sketches. These should be very rough sketches – do not go overboard on the artwork at this point. Your artwork should be just enough to clearly show the visual concept you are working on.

By the end of the day on Friday, you will need to produce a minimum of five different logo design concepts. These should each be separate and distinct logo ideas, don’t just produce five versions of the same design. Use this time to visually brainstorm ideas, and to get the ideas in your head out on paper. You should do these sketches with traditional tools (pencil, pen, marker) on paper. DO NOT USE ILLUSTRATOR YET! You may use any  traditional media, so long as you have five different concepts by the due date.

Remember: these are sketches only! You will select a single concept next week to work on as your final logo design, and only at that time should you put your best artistic effort into the work.

When you have finished your five sketches, turn them in to the wire basket on my front table. Then, proceed to Step 5: Reflection – Relax, and reflect on your design work, take the weekend to get some good rest, and be ready to resume work with fresh eyes on Monday!

Assigned: April 4th, 2024
Teacher Pacing Due Date: April 5th, 2024