Logo Design: The Eight Step Logo Design Process – Spring 2024

Objective: I can identify the eight steps of the logo design process that professional designers use to develop strong logos.

Web Link:

Topics Discussed:

  • Eight Step Logo Design Process:
  1. The Brief
  2. Research
  3. Visual Research
  4. Sketching & Conceptualizing
  5. Reflection
  6. Positioning
  7. Presentations
  8. Celebration

Assignment:

Read Jacob Cass’s Just Creative website to identify and learn about the eight steps of the creative process that modern designers go through to get to their final logo design. We will follow these steps over the next couple of weeks to create our own logos! Step one of the process begins on Wednesday with The Brief.

Assigned: March 25th, 2024