Logo Design: The Eight Step Logo Design Process

Objective: To introduce an eight step process that professional designers use to develop strong logos.

Student Friendly Learning Target: I can identify the eight steps of the logo design process.

Web Link:

https://justcreative.com/2008/02/01/logo-design-process-of-top-graphic-designers/

Topics Discussed:

  • Eight Step Logo Design Process:
    1. The Brief
    2. Research
    3. Visual Research
    4. Sketching & Conceptualizing
    5. Reflection
    6. Positioning
    7. Presentations
    8. Celebration

Assignment:

Review Jacob Cass’s Just Creative website to identify and define the eight steps of the design process that modern designers go through to get to their final logo design. Step one of the process begins on Monday with The Brief.

Assigned: March 23rd, 2018