Tag Archives: Term 2

Adobe Photoshop – Holiday Advertisement 2019


I can use InDesign, Photoshop and the Principles of Design to create an effective advertisement for a real-world holiday attraction.


The North Pole Experience: https://www.northpoleexperience.com/
The Polar Express: https://www.thetrain.com/special-events/the-polar-express/
Glendale Glitters: https://www.glendaleaz.com/play/special_events___festivals/special_events/
Las Noches de las Luminarias:  https://www.dbg.org/events/las-noches-de-las-luminarias-0
Zoolights:  https://phoenixzoo.org/event-items/zoolights/

Topics Discussed:

Principles of Design
“Picture in Text” using Clipping Mask from Layer technique
Photoshop Image Manipulation
Composite Image


  • Choose one of the holiday attractions above, and design an advertisement to promote it.
  • You will design the ad in InDesign, using images edited in Photoshop.
  • Design the advertisement using the text provided on the instruction sheet attached to the bottom of this post.
  • After you read the text, go to the websites and read about the holiday attractions to get ideas on what to do with your advertisement design.
  • The title text must use the “picture in text” technique. You must use Photoshop to make the “picture in text” titles using Clipping Masks.
  • You must combine a minimum of three (3) pictures (clip art or found on the Web) in Photoshop to make a convincing Composite Image
  • Must demonstrate use of contrast through a dominant image
  • Use the Principles of Design (C.R.A.P.) to determine how you organize and place your graphics and text.
  • The text can use be used in any order that you think makes the most sense.
  • Ad size: 11″ x 17″ (landscape)
  • Limit your design to two fonts only
  • Export the file as a High Quality Print format .PDF (File -> Adobe PDF Presets -> High Quality Print) and save the resulting .PDF file to the “Holiday Advertisement 2019” assignment posting on the Google Classroom page by Monday, December 2nd. Note: If you do this correctly, you do not need to turn in the .indd file or your images!
  • On Tuesday the 3rd, we will do an online reflection writing activity in our Google Classroom that will ask how you used the Principles of Design in this assignment, so make sure you remember your C.R.A.P. (Contrast, Repetition, Alignment and Proximity)!


Christmas Advertisement Instruction Sheet

Christmas Ad Grading Rubric

Assigned: November 26th, 2019
Teacher Pacing Due Date: December 2nd, 2019

Design Reflection – Impossible Images 2019


  • I can reflect on my most recent project and how effectively I used the Photoshop tools and techniques studied in class.

Topics Discussed:

  • Reflection


Topics Discussed:

  • Reflection
  • Adobe Photoshop
  • Digital Photography
  • Original Artwork


  1. Connect to the Google Classroom site and click on the link to the Google Form at the bottom of today’s assignment post.
  2. Use your completed “Impossible Images” design to answer the questions in the Google Form. Review the previous posts on Photoshop techniques if you need a refresher on what a particular tool or technique is called.
  3. You must have at least one complete sentence for each question in each prompt, but use as many sentences as you need to complete your short answer.
  4. Please be specific on each question as to what exactly you did on your banner design to represent each of the four principles.
  5. Once you have answered all the questions, click the Submit button at the bottom of the page. Do not click any other buttons or navigate away from the page before submitting your answers, or they may be erased. You may even wish to type your answers in a Google Doc or Word Document and then transfer them to the form.
  6. Once you have submitted your form, return to the Google Classroom assignment post, and click the Mark as Done button to mark this assignment as completed and ready for grading.

Assigned: November 21st, 2019
Teacher Pacing Due Date: November 22nd, 2019