Objective: To continue the logo design process by brainstorming logo designs and sketching ideas on paper.

Student Friendly Learning Target: I can produce five sketches of possible logos for the Falcon Robotics team.

Web Links:

https://sites.google.com/site/falconroboticsfrcteam842/

Topics Discussed:

• Eight Step Logo Design Process:
  • Step 4 – Sketching and Conceptualizing

Assignment:

Step 4 – Sketching/Conceptualizing

Once your research has been completed, you should begin developing logo concept sketches. These should be very rough sketches – do not go overboard on the artwork at this point. Your artwork should be just enough to clearly show the visual concept you are working on.

By the end of the week, you will need to produce five different logo design concepts. These should each be separate and distinct logo ideas, don’t just produce five versions of the same design. Use this time to visually brainstorm ideas, and to get the ideas in your head out on paper. You may do these sketches with traditional tools (pencil, pen, paint) on paper, or you may do them digitally (using Illustrator). You may do any combination of traditional and digital, so long as you have five different concepts by the due date.

Remember: these are sketches only! You will spend the entirety of the week after Spring Break selecting a single concept to work on as your final logo design, and only at that time should you put your best artistic effort into the work.

When you have finished your five sketches: if you did your sketches on paper, turn them in to the wire basket on my front table; if you did your sketches in Illustrator, turn them in to folder number “34 – Logo Sketches” on the StudentsTempFiles volume. Then, proceed to Step 5: Relax, and reflect on your design work over Spring Break, and be ready to resume work with fresh eyes next Monday!

Assigned: Wednesday, March 12th, 2014

Due: Friday, March 14th, 2014

Objective: To continue the logo design process by conducting visual research on the client and collecting it in a research document.

Student Friendly Learning Target: I can use online and offline resources to conduct visual research on the Falcon Robotics team.

Web Links:

https://sites.google.com/site/falconroboticsfrcteam842/

https://www.facebook.com/pages/Carl-Hayden-Falcon-Robotics-Team-842

Topics Discussed:

• Eight Step Logo Design Process:
  • Step 3 – Visual Research

Assignment:

Step 3 – Visual Research

As you conduct your online research, keep an eye out for any logos or designs on the websites to get an idea of what kinds of logos other student robotics organizations are using. What kind of shapes, symbols, colors and typefaces are used in robotics logos and materials?

Try doing a Google Image Search for “Robotics Team Logo” and see what you come up with. Seeing what kind of logos other schools’ robotics teams use will aid you in making your own design decisions when it comes time to produce your logo concepts.

Feel free to expand your web search to gather as much information as you can on our own Falcon Robotics team to aid you in your design decisions. You may wish to, at some point, visit Team 842 in the Robotics Lab upstairs to get an idea of where the Falcon Robotics Team works and how they operate. The visuals in the room itself can be highly informative to your logo design process. Take pictures with your cell phone or a camera if you see anything you’d like to use in your logo design.

To record what you have gathered in your visual research phase, copy at least five images from web sites that you have visited into the same Illustrator document that you wrote your ten facts about the Falcon Robotics team in. Please save your work, and turn this document in to Folder Number 33 on the StudentsTempFiles volume.

Assigned: Tuesday, March 11th, 2014

Due: Thursday, March 13th, 2014