Computer Graphic Design

Spring 2016 – Introduction to Logo Design

Welcome to our Illustrator Logo Design unit! In this unit, we’ll study the criteria that make a logo great and we’ll learn about the logo design process, in which we use research, conceptualization and our acquired knowledge of design, shape, symbolism and color theory to produce logos that meet all the criteria that define great logo design.

Objective: To introduce the six principles of good logo design.

Student Friendly Objective: I can identify and explain the six principles of good logo design.

Review the slideshow embedded below on the Six Principles of Great Logo Design. We will discuss the presentation and go in depth with each of the six principles in class.

Six Principles of Great Logos

  • Simple
  • Distinctive
  • Relevant
  • Memorable
  • Versatile
  • Timeless

Assigned: February 16th, 2015

Computer Graphic Design

Spring 2016 – 29 – Valley Metro Design a Transit Wrap Contest

Objective:

To produce a work of vector-based art for entry  in a local competition.

Student-Friendly Learning Target: 

I can produce an entry for the Valley Metro Design a Transit Wrap Contest using Adobe Illustrator.

Web Links:

16th Annual Design a Transit Wrap Contest: https://www.valleymetro.org/transit_education/bus_wrap
Topics Discussed:
  1. Color Theory
  2. Semiotics
  3. Principles of Design
  4. Computer Graphic Design

Instructions:

Enter Valley Metro’s 16th Annual Design a Transit Wrap Contest and see your artwork on a Valley Metro bus and light rail train for an entire year. To enter, illustrate your original idea with a positive transit message.

1st place winner receives $500!

Click the links below to download the flyer, student application and artwork form.

  1. Create a new, 17″ x 11″ (landscape) Print document in Adobe Illustrator with only 1 artboard.
  2. Drag the Artwork Template onto the artboard and center it on the page.
  3. Lock the layer with the Artwork Template on it (Layer 1), and create a new layer (Layer 2) to do your artwork on.
  4. Produce your artwork according to the rules on the Student Application and the Flyer. Failure to obey the contest rules will result in your entry being disqualified, so be sure to read the rules and follow them carefully!
  5. The class submission deadline is 2:05pm on Friday, February 12th. Artwork submitted after this deadline will be given credit in the grade book, but will not be submitted for entry into the contest.

Submission deadline:
February 12, 2016

Assigned: February 8th, 2016
Due Date: February 12th, 2016

It’s super effective!