Objective:
I can use InDesign, Photoshop and the Principles of Design to create an effective advertisement for a real-world holiday attraction.
Links:
The North Pole Experience: https://www.northpoleexperience.com/
The Polar Express: https://www.thetrain.com/special-events/the-polar-express/
Glendale Glitters: https://www.glendaleaz.com/glitters/
Las Noches de las Luminarias: https://www.dbg.org/events/las-noches-de-las-luminarias-2016
Zoolights: https://phoenixzoo.org/event-items/zoolights/
Topics Discussed:
Principles of Design
“Picture in Text” using Clipping Mask from Layer technique
Photoshop Image Manipulation
Composite Image
Assignment:
- Choose one of the holiday attractions above, and design an advertisement to promote it.
- You will design the ad in InDesign, using images edited in Photoshop.
- Design the advertisement using the text provided on the assignment sheet in the Student Pickup Folder.
- After you read the text, go to the websites and read about the holiday attractions to get ideas on what to do with your advertisement design.
- The title text must use the “picture in text” technique. You must use Photoshop to make the “picture in text” titles using Clipping Masks.
- You must combine a minimum of three (3) pictures (clip art or found on the Web) in Photoshop to make a convincing Composite Image
- DO NOT USE ANY OF THE IMAGES ON THE OFFICIAL WEBSITES! FIND OR CREATE YOUR OWN!
- Must demonstrate use of contrast through a dominant image
- Use the Principles of Design (C.R.A.P.) to determine how you organize and place your graphics and text.
- The text can use be used in any order that you think makes the most sense.
- Ad size: 11″ x 17″ (landscape)
- Limit your design to two fonts only
- Place all pictures that you used in the design, the InDesign file and any special fonts that you downloaded into a folder with your name on it, and upload all the files to the Holiday Ad assignment posting on the Google Classroom page.
Attachments:
Christmas Ad 2016 Instruction Sheet
Assigned: November 15th, 2016
Teacher Pacing Due Date: November 21st, 2016