Adobe Photoshop – Holiday Advertisement 2018

Objective:

I can use InDesign, Photoshop and the Principles of Design to create an effective advertisement for a real-world holiday attraction.

Links:

The North Pole Experience: http://www.northpoleexperience.com/
The Polar Express: https://www.thetrain.com/special-events/the-polar-express/
Glendale Glitters: https://www.glendaleaz.com/glitters/
Las Noches de las Luminarias:  https://www.dbg.org/events/las-noches-de-las-luminarias-0
Zoolights:  http://phoenixzoo.org/event-items/zoolights/

Topics Discussed:

Principles of Design
“Picture in Text” using Clipping Mask from Layer technique
Photoshop Image Manipulation
Composite Image

Assignment:

  • Choose one of the holiday attractions above, and design an advertisement to promote it.
  • You will design the ad in InDesign, using images edited in Photoshop.
  • Design the advertisement using the text provided on the instruction sheet attached to the bottom of this post.
  • After you read the text, go to the websites and read about the holiday attractions to get ideas on what to do with your advertisement design.
  • The title text must use the “picture in text” technique. You must use Photoshop to make the “picture in text” titles using Clipping Masks.
  • You must combine a minimum of three (3) pictures (clip art or found on the Web) in Photoshop to make a convincing Composite Image
  • DO NOT USE ANY OF THE IMAGES ON THE OFFICIAL WEBSITES! FIND OR CREATE YOUR OWN!
  • Must demonstrate use of contrast through a dominant image
  • Use the Principles of Design (C.R.A.P.) to determine how you organize and place your graphics and text.
  • The text can use be used in any order that you think makes the most sense.
  • Ad size: 11″ x 17″ (landscape)
  • Limit your design to two fonts only
  • Upload all pictures that you used in the design and the InDesign file  with your name on it to the Holiday Ad assignment posting on the Google Classroom page by Monday, December 3rd.

Attachments:

Christmas Advertisement Instruction Sheet

Christmas Ad Grading Rubric

Assigned: November 26th, 2017
Teacher Pacing Due Date: December 3rd, 2018

Digital Photography: Impossible Images 2018

Objective:

I can use digital photography, selection tools, clipping masks and transformations to make an otherwise impossible image.

Links:

Impossible Images (CNN):

 

Topics Discussed:

  • Photoshop
  • Selection Tools
  • Clipping Masks
  • Transform Tools
Assignment:
Over the past few days, we tested our acquired Photoshop skills by fixing a Photoshop Disaster. Today, we are going to use our acquired Photoshop skills to create something entirely new, and completely impossible.
  1. Visit the above website for inspiration. Notice how many of the images use scale (size) to make the images impossible: some of the elements are impossibly big or impossibly small. Others place elements in places where they don’t normally belong (i.e. a giant mouth where the subject’s stomach should be).
  2. Your goal is to produce an Impossible Image, just like the ones in the example link, with the following restrictions:
    1. You may ONLY use photographs that you took yourself. You MAY NOT use any images borrowed from the Internet, from other people, or from any other source other than your own original photo collection.
    2. You may use your own camera, but you must provide the original photo files as proof that you are the photographer who took the pictures.
    3. You must use at least THREE original images to comprise the final composite image.
    4. Your image should depict a completely impossible scenario, situation or condition, but should look as realistic as possible.
    5. Your image should be 11″ x 17″, (or 17″ x 11″, if you’re making it landscape).
    6. The final image will be placed in InDesign, in a photo frame with a 1″ colored border.
  3. Apply whatever modifications you feel are necessary to make the image look as realistic as possible. Pay close attention to detail, shadows, scaling and your selection edges. Don’t make this into a Photoshop Disaster!
  4. Save your image as a .psd file before importing it into InDesign.
  5. Create a new 11″ x 17″ InDesign document. Save it with your name and “Photoshop Impossible Image”.
  6. Place the Impossible Image Photoshop image on the page in a photo frame with a 1″ stroke. You may make the stroke whatever style or color you choose.
  7. Place your name (or signature) somewhere on the page. This is your original artwork, so you should sign it and be proud of it!
  8. Save your Photoshop image (.psd), the pictures you used to make your Photoshop image, and the InDesign (.indd) file into a new folder with your name on it, and place the entire contents of the folder into the “Impossible Images” post on the Google Classroom page by the end of the day on Wednesday, November 21st.
Assigned: November 15th, 2018
Teacher Pacing Due Date: November 21st, 2018

It’s super effective!